Red Zone Management
Publisher: Dearborn Trade,U.S.
In football, the Red Zone is the last 20 years on the way to a touchdown - a make it or break it time for a team. In business, Red Zones are those critical times when companies face opportunities for a great gain or a great loss. To navigate through Red Zones, such as strategy changes, mergers, and e-implementations, companies must shift to a new way of managing. The regular rules no longer apply.